Ashley Carter

Owner, Pathfinder Strategies

I partner with industry leaders, public agencies, nonprofits, and workforce intermediaries to help design and strengthen workforce development initiatives that align with real labor market needs. I bring a unique blend of strategy consulting and operational leadership, grounded in my experience as:

  • Founding COO of a national apprenticeship nonprofit organization

  • Consultant with Boston Consulting Group

  • Founder of international nonprofit with programs recognized by UNESCO

  • External advisor to McKinsey

  • MBA graduate of Stanford Graduate School of Business

I help clients turn vision into action—offering strategic advising, hands-on implementation support, and the tools needed to expand access to quality jobs.


How I Can Help

  • Identify high-impact opportunities for investment and policy innovation

  • Surface scalable models and partnerships that drive systemic change

  • Facilitate strategic planning and system design

  • Support grant-funded initiatives from design to implementation

  • Develop operating models and implementation plans

  • Deliver individual and cohort-based technical assistance

  • Build and strengthen cross-sector partnerships

  • Develop strategies to engage employers in workforce initiatives

  • Develop reports, case studies, and knowledge products that inform the field

  • Create performance measurement frameworks and tools

  • Design and deliver trainings for workforce professionals and employers

  • Provide interim leadership for high-stakes initiatives


Sample Work

National Apprenticeship Growth

Helped CareerWise evolve from a state-based model to a national apprenticeship organization, including strategy development and operational planning.

Sector Intermediary Support

Provided two years of technical assistance to Washington’s 10 CCW Sector Leaders, improving employer engagement and partnership performance.

Policy Leadership

Chaired the Workforce Development Working Group for a gubernatorial campaign, crafting strategic policy recommendations and messaging.

Federal Funding Strategy

Advised eight regional sector partnerships under the federally funded Washington Jobs Initiative, advising on industry engagement and program strategy.

Performance Management

Designed and implemented various performance frameworks across multiple organizations to drive collaboration, outcomes, and accountability.

Employer Training

Delivered custom trainings for employers including Wells Fargo, BCG, and Calendly.


Content I've Developed

Scaling What Works:
The Case for Investing in Sector-Led Workforce Systems

Lessons from supporting nearly 20 sector intermediaries across 10 industries — and what it takes to build the infrastructure that helps strong programs scale.


Partners I've Supported


Contact me: